American Cast Bronze Plaques, LLC · Effective September 29, 2026
Plain-language summary. We collect the information we need to quote, design, produce, and ship your plaque and to run this website. We do not sell your personal information. We use standard analytics and advertising tools from Google and Meta. You can ask us to see, correct, or delete your information at any time by emailing sales@americancastbronzeplaques.com.
1. Who We Are
American Cast Bronze Plaques, LLC (“ACBP,” “we,” “us,” or “our”), 10 Ferry Street, Suite 407, Concord, NH 03301, operates americancastbronzeplaques.com (the “Site”). This policy explains what information we collect when you use the Site or do business with us, how we use it, and the choices you have. We sell and ship only within the United States.
2. Information We Collect
Information you give us
Contact and order details: name, organization, email address, phone number, billing and shipping addresses, and the products and options you order.
Quote and proof requests: everything you enter in our quote forms, including plaque wording, sizes, and notes.
Design content: text, logos, artwork, and photographs you upload to the American Plaque Designer or send us by email. This may include photographs of people, including deceased loved ones for memorial plaques. We treat this content with care and use it only to design and produce your plaque.
Messages: emails, phone calls, form submissions, and messages you type into the AI assistant on our quote page.
Account information: if you create an account, your login credentials and order history.
Reviews: review text and ratings you choose to submit.
Eligibility documents: if you request a military, nonprofit, government, school, or first-responder discount, the documentation you provide to verify eligibility.
Payment information
Payments are processed by WooPayments (powered by Stripe). Your full card number is entered directly with the payment processor and is never stored on our servers. We receive only the card type, last four digits, and transaction confirmation.
Information collected automatically
When you visit the Site, we and our service providers automatically collect your IP address, approximate location, browser and device type, the pages you view, how you arrived at the Site, and the date, time, and duration of your visit. This is collected through cookies and similar technologies described in Section 5.
3. How We Use Information
To prepare quotes and proofs, produce your plaque, process payment, and ship your order
To communicate with you about your quote, proof approval, order status, and delivery
To send an invoice and, after delivery, a request for a review
To verify discount eligibility
To answer your questions, including through our AI assistant
To keep records required for warranty service, tax, and accounting
To understand how visitors use the Site and to improve it
To measure and show our advertising, as described in Section 5
To protect the Site from fraud, abuse, and security threats
To comply with law and enforce our Terms & Conditions
We may photograph finished plaques for our portfolio and marketing. If your plaque contains a personal name, portrait, or private dedication and you would prefer it not be shown, tell us when you order and we will honor that request.
4. Who We Share Information With
We do not sell your personal information, and we do not share it with third parties for their own marketing. We share information only with service providers who help us run the business, and only as needed for them to do their job:
Production partners: the artisans and facilities that cast, etch, and finish plaques receive your approved proof and design files, and your shipping address when an order ships directly to you.
Shipping carriers: your name, address, and phone number for delivery.
Payment processing: WooPayments / Stripe.
Website hosting and security: our web host and Cloudflare, which delivers the Site and protects it from attacks.
AI assistant: messages you type into the assistant on our quote page, along with the design details you provide there, are sent to Anthropic, our AI provider, to generate a response. Do not enter payment card numbers or other sensitive information into the assistant.
Email and forms: the services that deliver our transactional emails and store form submissions.
Reviews: the service that sends review requests after delivery and displays reviews on the Site.
Analytics and advertising: Google and Meta, as described in Section 5.
We may also disclose information when required by law, subpoena, or court order, to protect our rights or the safety of others, or in connection with a sale or transfer of the business.
5. Cookies, Analytics, and Advertising
Cookies are small files placed on your device by a website. We use them to keep your cart and login working, to remember your Plaque Designer session, and to run the analytics and advertising tools below. By using the Site you consent to our use of cookies. You can block or delete cookies in your browser settings; some Site features, including the cart and checkout, may not work without them.
Google Analytics 4: tells us how visitors find and use the Site. We have enabled Google Signals, which allows Google to combine Site data with data from signed-in Google users who have turned on Ads Personalization, to provide cross-device reporting and audiences. Google’s privacy policy: policies.google.com/privacy. Opt out: Google Analytics opt-out browser add-on.
Google Ads: measures whether our ads lead to quote requests and phone calls, and may show you our ads on other sites after you visit (remarketing). Manage or opt out at adssettings.google.com.
Meta (Facebook) Pixel: measures our Facebook and Instagram advertising and may show you our ads on those platforms. Manage at facebook.com/adpreferences.
Cloudflare: sets security cookies to protect the Site from bots and attacks.
Our Site does not currently respond to browser “Do Not Track” signals. You can opt out of interest-based advertising across many companies at optout.aboutads.info.
6. How Long We Keep Information
We keep order records, approved proofs, and invoices for as long as needed to honor our lifetime warranty and to meet tax and accounting requirements. We keep design files and uploaded artwork so we can reproduce or match your plaque in the future; you may ask us to delete uploaded photographs or artwork at any time after your order is complete. Quote requests that do not become orders, and AI assistant conversations, are kept for a limited period for follow-up and quality purposes and then deleted. Analytics data is retained according to Google’s and Meta’s settings.
7. Your Choices and Rights
Regardless of where you live, you may ask us to:
Tell you what personal information we hold about you
Correct information that is inaccurate
Delete your personal information, uploaded photos, or artwork (we may keep records we are legally required to retain)
Stop sending you review requests or other non-essential email
To make a request, email sales@americancastbronzeplaques.com from the address on your order, or call 1 (844) 927-6693. We will verify your identity and respond within 30 days. We will not treat you differently for exercising these rights. Residents of states with consumer privacy laws (including New Hampshire, California, Virginia, Colorado, Connecticut, and others) may have additional rights under those laws, and may appeal a denied request by replying to our response.
8. Security
The Site is served over HTTPS, protected by a web application firewall, and backed up regularly. Payment card data is handled entirely by our payment processor. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we use commercially reasonable measures to protect your information.
9. Children
The Site is intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us information, contact us and we will delete it.
10. Links to Other Sites
The Site links to third-party sites, including our sign-and-banner catalog hosted by a partner. Those sites have their own privacy practices, which we do not control. Review their policies before providing information.
11. Changes to This Policy
We may update this policy from time to time. The effective date at the top shows when it was last revised. Material changes will be posted on this page; continued use of the Site after a change means you accept the updated policy.
